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Scholastic's Real Magic of Harry Potter Campaign Starts (Updated)

Posted by: Edward
March 24, 2010, 01:11 PM

American Harry Potter book publisher Scholastic has announced a new contest open to US residents aged 7-14 to win one of four family trips for four (4) to Universal Orlando Resort's The Wizarding World of Harry Potter.  The Real Magic of Harry Potter Campaign is offering eligible entrants the chance to visit the Harry Potter theme park, which includes:

  • Roundtrip airfare.
  • Ground transfers to/from airport in Orlando.
  • 3 nights at an on-site hotel.
  • 3-day/2-park admission to both Universal Orlando theme parks
To enter, those eligible have from now until June 1, 2010 to enter via the Scholastic website:  As the press release relates, the Real Magic of Harry Potter Campaign "includes an all new Harry Potter digital experience, a sweepstakes to enter for a chance to win one of four family trips to Universal Orlando Resort's The Wizarding World of Harry Potter (opening spring 2010), a new advertising and social media campaign, and special offers through retail outlets, Scholastic Book Clubs and Book Fairs nationwide. Designed specifically for new readers, The Real Magic of Harry Potter Campaign will offer millions of kids a very special way to begin their Hogwarts journey this spring."

The press release also includes additional information about the looming launch of the revamped Scholastic Harry Potter website, which readers will recall is set to be revealed on March 25th.  Quoteage:

"Beginning on March 25, 2010 with the launch of an all new Harry Potter on-line experience ( ), new readers will be introduced to the boy wizard and each of the seven books in the series, and will be able to share their Harry Potter journey by:
  • Sending an Owl or Howler to a friend, inviting them to join the magical adventure;
  • Answering questions to prove their Harry Potter knowledge and unlocking magical activities; and
  • Searching the glossary of Harry Potter terms to become a more advanced Harry Potter reader.
"Also launching March 25, Scholastic Facebook fans can visit Scholastic's Harry Potter Facebook Tab to share the brand-new book trailer video, unlock and post Facebook exclusive virtual stickers, and participate in weekly polls on Harry Potter."

Update:  A preview Book Trailer for the Harry Potter Scholastic website has made its way online, and be seen via the Scholastic Facebook and YouTube pages.  Along with the thirty second trailer, a voting forum and question section are also now open on the Facebook page.  Thanks to Sue!

On a related note, the opening date for the Wizarding World of Harry Potter is set to be announced this Thursday, March March 25 at 12 pm eastern time.  Stay close to Leaky for the very latest!

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8876 Points

Oh my gosh … that is so cool. Good luck to anyone that enters. Like wow that is such a cool prize.
I’m excited for the new look Scholastic website and to find out what it’s going to be.

Posted by Moose_Starr on March 24, 2010, 01:16 PM report to moderator
2408 Points

Excited to see what the new HP website on Scholastic is like

Posted by KiwiMcI on March 24, 2010, 01:30 PM report to moderator
1408 Points

Wow that’s awesome! Good luck to everyone who enters.

Posted by da_member0808 on March 24, 2010, 01:31 PM report to moderator
123 Points

I want to win that so badly but i live in canada!!!!!!! so mad!!!!!!!!!! oh well good luck!

Posted by lizzyrc on March 24, 2010, 01:48 PM report to moderator
2525 Points

That sounds awsome!!

Posted by The Nerd on March 24, 2010, 01:59 PM report to moderator
461 Points

oh man i so have to have my lil brother enter hes 10 im 16 and i cant get in

Posted by LilLadySnape on March 24, 2010, 03:13 PM report to moderator
679 Points

I can’t enter the contest, but I’d love to see the new website

Posted by Evagirl on March 24, 2010, 03:46 PM report to moderator
4452 Points

Oh darn it!! Now I’m 14 it really sucks that I can’t take part in lots of competitions… not that I do anyway but..

3187 Points

oh my gosh, i’m soooo jealous of those of you who can enter! i’m about 8 years too old though :P
good luck, to those of you who decide to enter!

Posted by harrygetsme on March 24, 2010, 04:23 PM report to moderator
3050 Points

I’m four years too old and live in the wrong country… But good luck to everyone who enters!

Posted by DarthWeetzie on March 24, 2010, 04:27 PM report to moderator
1435 Points

Damn, I’m too old, lucky I have younger brother, evil giggle

Posted by Sauvium ROAR!? on March 24, 2010, 04:53 PM report to moderator
75 Points

I already entered like 3 days ago. I really hope I win! Its funny though, because the odds that I win is very low. Maybe I can brew some Felix Felicis:)!

Posted by PotionsMaster7 on March 24, 2010, 04:53 PM report to moderator
358 Points

no fair. I wanna go to the wizarding world of harry potter! why can’t there be competitions like this in the UK. everything happens in the US. :(

Posted by Mischief_Managed *Roar* on March 24, 2010, 05:00 PM report to moderator
4852 Points

Sounds like fun for those who can enter!

Posted by #1 Witch ROAR! on March 24, 2010, 05:16 PM report to moderator
3777 Points

great update

Posted by ZachBlack [ROAR] on March 24, 2010, 05:29 PM report to moderator
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