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3D Map of Wizarding World of Harry Potter in Thursday Issue of USA Today; Video Tutorial and Article Online (Updated)

Movies
Posted by: Edward
January 28, 2010, 09:05 AM

Update:  We now have for you the USA Today map and video gallery version of the 'How-To' video available.

As readers will recall, USA Today will be including a 3D "augmented-reality" map of the Wizarding World of Harry Potter as part of their January 28th issue.  There is now a video online from the newspaper which shows how the 3D map is used and the different features included as part of this special feature.  Additionally, USA Today has published an article which speaks more to the developments at the park, as well as Universal Orlando Resort's aims for the attraction.  Relating that the Harry Potter attraction will be "taking the theme-park experience to the next level," Thierry Coup, Universal's vice president for creative development, goes on to say, "We're taking the most iconic and powerful moments of the stories in the books and putting it in an immersive environment."  The preview continues:
The centerpiece is Hogwarts castle, rising more than 150 feet and visible from beyond park boundaries. It houses Harry Potter and the Forbidden Journey, a "dark ride" that uses robotic arms to move passengers in various ways as they pass through scenes from the movies, says Robert Niles of industry tracker ThemeParkInsider.com. Two other rides, Dragon Challenge, a twin high-speed roller coaster, and Flight of the Hippogriff, a tamer coaster, use the core of existing attractions that have been re-themed.
The majority of Harry's world consists of venues in which to eat, drink and shop.
But Universal Creative president Mark Woodbury assures that those outlets will be about more than mere consumption. Dining will be an "experience," and shopping will be "retail theater," he says.
At Ollivander's, for instance, a costumed "wandkeeper," with the aid of some questions and special effects, will help shoppers find which of the 10,000 wands in stock is destined for them.
"Everything is about immersing you into ... the stories of Harry Potter," Woodbury says. "It would be a real letdown to me if people just came and bought something."
That said, there will be plenty of Harry-themed merchandise to peruse, from Quidditch equipment to Spectrespecs. Ditto for distinctive food and drink. The fare at the Three Broomsticks and the Hog's Head pub will include the first J.K. Rowling-approved recipe for Butterbeer.
Thanks to UHP!

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40 Comments

Noavatar-thumb
186 Points

OMG Brilliant

Posted by Cadbury18 on January 29, 2010, 05:05 AM report to moderator
Snape_and_hermione_in_grey_by_usagistu_thumb
1842 Points

This sounds completely epic. I can’t wait to see it all. Will one day be enough?

Posted by Bara on January 29, 2010, 05:25 AM report to moderator
Snape_and_hermione_in_grey_by_usagistu_thumb
1842 Points

AAK! I just realized that I didn’t pick up my copy of the 3D Map in USA Today. I hope they have some left when I get off work tonight. :(

Posted by Bara on January 29, 2010, 05:34 AM report to moderator
26dfd7603b091fe4c95efaad002edbaa46_thumb
461 Points

i cant wait i cant wait i cant wait

Posted by LilLadySnape on January 29, 2010, 07:10 AM report to moderator
Jacques_tati_hulot1_thumb
2421 Points

SQUEEEEEEEEEEEEEEEEEEE!!! I have to goooo!!

Posted by Mr. Brightside on January 29, 2010, 08:23 AM report to moderator
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2525 Points

okay diffet nly going now!!

Posted by The Nerd on January 29, 2010, 08:48 AM report to moderator
100_2184_thumb
277 Points

Will the map posted in Leaky’s Galleries also provide the same experience if it’s printed out and held up to the webcam? And what is the URL to get the download for the proper program to accomplish this. I am nowhere near any newstand that sells this paper.

Posted by Lost_Boy on January 29, 2010, 10:29 AM report to moderator
Mac3_thumb
1925 Points

im so sad they were sold out of the news paper where i live i might cry!!

Posted by Parkinsonpansy on January 29, 2010, 10:40 AM report to moderator
Molly_weasley_thumb
247 Points

i know that when i go there two things are going to happen. first im going to cry and second im going to go broke and i wont care. haha is it spring yet?

Posted by bebecece07 on January 29, 2010, 11:58 AM report to moderator
Hpq-07_thumb
86 Points

Hope I’ll be able to go some time! My family isn’t in to theme parks. But maybe some day…

Posted by ars98 on January 29, 2010, 12:49 PM report to moderator
Avatar_thumb
931 Points

I tried the map and it isn’t as user friendly as I hoped it would be. :( But it still is pretty cool when you actually get it to work!

Posted by wizardinventor on January 29, 2010, 01:49 PM report to moderator
Raven_avatar_thumb
80418 Points

Very cool stuff!

Posted by Won_Two on January 29, 2010, 03:46 PM report to moderator
Noavatar-thumb
866 Points

The rides sound amazing! I’m not even going to try to rush to explore all the wonders of the park. I want to take my time and enjoy all the fantastic details. =)

Posted by Kami Malfoy on January 29, 2010, 03:53 PM report to moderator
Noavatar-thumb
866 Points

I can’t hardly wait to see what kind of merchandise is going to be on sale! I am going to save up carefully between now and Spring so I can splurge on souvenirs. The total immersion in the HP world is going to be so much fun!

Posted by Kami Malfoy on January 29, 2010, 04:01 PM report to moderator
Believe_in_yourself_thumb

It’s so unfair !! I bought the newspaper yesterday (28 jan.). I especially went to the nearby city, because they don’t sell it in the village where I live, and it said the map will be included in NEXT Thursday’s newspaper ! So, I have to go again next week.
Just because I live in Europe instead of the US ? Hmmmph. So unfair.
And last week the European edition of the Daily Telegraph did not include the special DVD. I hate this ! :o(

And there’s nothing about the Wizarding World in any Dutch newspapers or magazines. I do hope there will be, when it opens, but that’s months away and I hope it will be something good. Not just a footnote that it has opened.
I can’t go to the US when it opens, but maybe I can be in the UK, so I can get my hands on some of the actual British newspapers, maybe even an American one.

There! My rant is over. I feel a bit better (a very tiny bit), now I’ve talked about it. Nobody in my environment would understand, but I know, you guys do. So, thanks for ‘listening’ to me (if you have :o) )

Posted by Tarana on January 29, 2010, 11:54 PM report to moderator
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