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3D Map of Wizarding World of Harry Potter in Thursday Issue of USA Today; Video Tutorial and Article Online (Updated)

Posted by: Edward
January 28, 2010, 09:05 AM

Update:  We now have for you the USA Today map and video gallery version of the 'How-To' video available.

As readers will recall, USA Today will be including a 3D "augmented-reality" map of the Wizarding World of Harry Potter as part of their January 28th issue.  There is now a video online from the newspaper which shows how the 3D map is used and the different features included as part of this special feature.  Additionally, USA Today has published an article which speaks more to the developments at the park, as well as Universal Orlando Resort's aims for the attraction.  Relating that the Harry Potter attraction will be "taking the theme-park experience to the next level," Thierry Coup, Universal's vice president for creative development, goes on to say, "We're taking the most iconic and powerful moments of the stories in the books and putting it in an immersive environment."  The preview continues:
The centerpiece is Hogwarts castle, rising more than 150 feet and visible from beyond park boundaries. It houses Harry Potter and the Forbidden Journey, a "dark ride" that uses robotic arms to move passengers in various ways as they pass through scenes from the movies, says Robert Niles of industry tracker Two other rides, Dragon Challenge, a twin high-speed roller coaster, and Flight of the Hippogriff, a tamer coaster, use the core of existing attractions that have been re-themed.
The majority of Harry's world consists of venues in which to eat, drink and shop.
But Universal Creative president Mark Woodbury assures that those outlets will be about more than mere consumption. Dining will be an "experience," and shopping will be "retail theater," he says.
At Ollivander's, for instance, a costumed "wandkeeper," with the aid of some questions and special effects, will help shoppers find which of the 10,000 wands in stock is destined for them.
"Everything is about immersing you into ... the stories of Harry Potter," Woodbury says. "It would be a real letdown to me if people just came and bought something."
That said, there will be plenty of Harry-themed merchandise to peruse, from Quidditch equipment to Spectrespecs. Ditto for distinctive food and drink. The fare at the Three Broomsticks and the Hog's Head pub will include the first J.K. Rowling-approved recipe for Butterbeer.
Thanks to UHP!

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Oh my god I am literally dying.. i hope they release grand opening packages so I can fly over from Australia! Ollivander’s is going to be amazing!

Posted by clintisagain on January 28, 2010, 09:42 AM report to moderator
680 Points

I was very skeptical at first when I heard about this map, but seeing that video it looks pretty amazing!

Posted by KimmyBlair on January 28, 2010, 10:29 AM report to moderator
3777 Points

so stoked for this

Posted by ZachBlack [ROAR] on January 28, 2010, 10:37 AM report to moderator
1373 Points

Looks amazing!!! :)

Posted by Pollytomat on January 28, 2010, 01:36 PM report to moderator
3777 Points

just picked mine up
thank god for free student papers
this map is so awesomely thought up

Posted by ZachBlack [ROAR] on January 28, 2010, 02:11 PM report to moderator
2890 Points

As much as I want to go, I think I might just go broke if I do. I’m going to want to buy EVERYTHING!

Posted by Laura Keaton [WBM!] on January 28, 2010, 04:20 PM report to moderator
3048 Points

I plan to pick up a copy later this evening and hope that it is a delightful treat.

Posted by Kirk on January 28, 2010, 04:42 PM report to moderator
89 Points

:( I got my paper (had to go to three different places) and my iSight won’t turn on when i get to the window. can anyone help? I’m on a macbookPro and it tells me to right click in the center of the window but i just get a scroll list that doesnt include the button they want me to click. HELLLPPPP!!! :’(

Posted by Shadowed_Dreamer89 on January 28, 2010, 09:05 PM report to moderator
12348 Points

OMG!! That is so cool!!! I so can’t wait to go the the Wizarding World of Harry Potter!!! Squeel!!!

Posted by LoveTomRiddle [ROAR] on January 29, 2010, 12:47 AM report to moderator
931 Points

How exciting! Now I have to get my hands on one of those papers.

Posted by wizardinventor on January 29, 2010, 01:52 AM report to moderator
573 Points

yay! i can’t wait to get my wand….this is going to be an awesome experience….

Posted by Fayebeline on January 29, 2010, 02:02 AM report to moderator
502 Points


Posted by Olivia Elaine a.k.a Agent Pomplamoose on January 29, 2010, 02:17 AM report to moderator
3031 Points

sweet ha my mom was talking to me about going here yesterday she was like it seems like it would be so much fun cuz i guess she only just found out about it.. ha

Posted by Horcruxalej on January 29, 2010, 02:51 AM report to moderator
3271 Points

Epicness!!!! :D

Posted by Half-Blood Princess66[ROAR!] on January 29, 2010, 02:57 AM report to moderator
437 Points

Incredible! :D

Posted by LadySidi on January 29, 2010, 03:28 AM report to moderator
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