Magical Moving Photo Type Ads Due for Limited Copies of Entertainment Weekly
HP References
Posted by: sue
August 20, 2009, 11:18 AM
Thanks to everyone who emailed today regarding the news of a clever real world Muggle marketing and advertising campaign that will echo the moving photos seen in the Daily Prophet. The BBC reports that on September 18, readers in LA and New York who purchase a copy of Entertainment Weekly will see their issue contain special video -in-print ads. These will be "slim-line screens - around the size of a mobile phone display," and have a "chip technology used to store the video - described as similar to that
used in singing greeting cards - [which] is activated when the page is turned." The Telegraph also reports that these 90 second video ads will "show clips from future CBS programmes and an advert for a
diet cola."
24135 Points
That sounds really cool, i get Entertainment Weekly, but i don’t live in NYC or LA, :(
Actually, this slim screen technology has been out for more than a year now. Originally, they imagined using it as a wallpaper to transform your wall into a giant TV. The problem with the earlier models was the tubes in the TV would burn out extremely quickly, in a matter of an hour or less. It wasn’t very practical then, but they’ve improved the technology somewhat… Still won’t last enough for ordinary TV viewing, that is, but good enough for the once or twice that you read the magazine article.
770 Points
Wow! I wish I lived in New York or LA in order to buy one. I bet the newspaper will be more expensive then normal. I think it’s cool the idea of moving pictures, but we get to see commercials on TV. Also, I think it would be cool if future cameras took moving pictures like in Harry Potter, but most digital cameras have video. Even though it is cool to see the advancements in technology, I don’t think this will be really that life-changing.
2890 Points
all i can picture is 50 years in the future when my grandchildren will look at me with pity when i tell them there was a time none of my print ads moved and i actually had to read them. lmao. we muggles do pretty good for ourselves without magic, don’t we?
Why just NY and LA. :-( They always get the fun stuff.