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Scholastic and a Decade of Harry Potter

Posted by: sue
December 15, 2009, 12:19 PM

As the year draws to an end, Scholastic, US publishers of the Harry Potter novels, have a reminder for us today of the remarkable decade that was, and the amazing impact of the Harry Potter series by J.K. Rowling. The sales figures are staggering, but as publisher Arthur A. Levine and VP of Scholastic reminds us, the true magic has been in the reading:

"What the numbers leave out is the singular experience that so many young people had of actually growing up WITH a literary character, which had never been done before. "Kids who began reading Harry Potter when they were in elementary school, finished Harry's story as they finished major life milestones in this decade. And they took with them not only a deep experience of the pleasure a book can bring, but a validation of hopefulness that one's actions matter more than one's circumstances, and a message that truly love does conquer all."

As a recap, the following is a list of some of the milestones the series (and we fans) have seen these past years:

(All sales figures are U.S. only)

July 8, 2000 -- 3.8 million - the record-breaking initial print-run of "Harry Potter and the Goblet of Fire."

July 11, 2000 -- 3 million - copies sold in the first weekend from the release of "Harry Potter and the Goblet of Fire," breaking all publishing sales records.

March, 12, 2001 -- Release of "Fantastic Beasts and Where to Find Them" and "Quidditch Through the Ages" with net proceeds to benefit Comic Relief, UK.

June 21, 2003 -- 6.8 million - the record-breaking initial print-run of "Harry Potter and the Order of the Phoenix."

June 22, 2003 -- 5 million - copies sold in the first 24 hours following the release of "Harry Potter and the Order of the Phoenix," breaking all publishing records.

July 16, 2005 -- 10.8 million - the record-breaking initial print-run of "Harry Potter and the Half-Blood Prince."

July 17, 2005 -- 6.9 million - copies sold in the first 24 hours following the release of "Harry Potter and the Half-Blood Prince," breaking all publishing records.

June 14, 2006 -- Scholastic's Kids and Family Reading Report reveals that 76% of parents say reading Harry Potter has helped their child do better in school.

August 1 & 2, 2006 -- 2 sold-out nights of "Harry, Carrie & Garp." J.K. Rowling, Stephen King and John Irving read and answered questions for fans at Radio City Music Hall, benefiting Doctors without Borders and The Haven Foundation.

June 4 - July 20, 2007 -- 40 libraries across the country visited by the Knight Bus where fans were invited to share on video their thoughts and feelings about the Harry Potter Books.

July 21, 2007 -- 12 million - the record-breaking initial print-run of "Harry Potter and the Deathly Hallows."

July 22, 2007 -- 8.3 million - copies sold in the first 24 hours following the release of "Harry Potter and the Deathly Hallows," breaking all industry records.

August 2, 2007 -- 11.5 million - copies sold in the first 10 days following the release of "Harry Potter and the Deathly Hallows."

October 15-19, 2007 -- 2,000 - books signed by J.K. Rowling at each of four free events on the Open Book Tour, where J.K. Rowling read, from "Harry Potter and the Deathly Hallows" and answered questions at the Kodak Theater in Los Angeles, the New Orleans Convention Center and Carnegie Hall in New York City.

June 11, 2008 -- Scholastic's Kids and Family Reading Report finds that 74% of kids say reading Harry Potter made them interested in reading other books.

September 23, 2008 -- 7 1/2 hours - spent by hundreds of fans reading aloud J.K. Rowling's first book, Harry Potter and the Sorcerer's Stone in its entirety at Scholastic's "Cover to Cover" event in celebration of the tenth anniversary of the book's publication.

December 3, 2008 -- Scholastic releases "The Tales of Beedle the Bard" to benefit the Children's High Level Group, a charity co-founded in 2005 by J.K. Rowling and Baroness Nicholson of Winterbourne, MEP to make life better for vulnerable children.

September 20, 2009 -- 228 - weeks Harry Potter spent on The New York Times bestseller list.

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7239 Points

@ Pollymat: I haven’t read all the comments, on here, so in case I duplicate someone elses though. We don’t have to “miss it” We can read, re read and watch, any time we want. And passing it on, to our children, is keeping it alive and well. It would be nice, to have Jo write again…..but there will never be an equal to the marvel that IS Harry Potter. Thank you, Jo, and thank you Scholastic.

Posted by Confederate Lady [CL, Rawwrrrr] on December 18, 2009, 12:54 PM report to moderator
16484 Points

Wow… I’m falling back into post-Potter depression just reading this. It was just so amazig. I am so grateful, I feel so lucky I got to live through this wonderful time, although I can’t believe it’s over. But I’m even more grateful that the community around Harry Potter is so strong, that it will never die, and I’ll always feel the joy of reading, re-reading and discussing Harry Potter. Thank you JK Rowling.

Posted by Vicky Granger [ROAR] *Prof Adrasteia Andraste* on December 18, 2009, 01:56 PM report to moderator
407 Points


Posted by Mercy on December 20, 2009, 03:26 AM report to moderator
1575 Points

I am so lucky – my eldest wants me to read Harry Potter to her. That way I am discovering the books all over again.

Posted by Spinner's End ^HISS^ (ITC) on December 20, 2009, 06:33 AM report to moderator
36 Points

This has been the most amazing decade. 1997-2011 are amazing years

Posted by hpgirltg on December 20, 2009, 08:04 PM report to moderator
5610 Points


Posted by Peace.Love.Potter ♥ on December 22, 2009, 11:34 AM report to moderator
444 Points

Pretty incredible. I remember when I started reading HP back in 1999, and the first midnight release. All of those were so much fun. There’s something truly magical about so many people being excited about books, and families sharing that experience.

The number of weeks on the best seller list, though. Is it actually longer than that? I thought the NY Times changed their list and took kids books off because the Harry Potter books were so dominate and other authors were whining.

Posted by Eeyore on December 22, 2009, 04:49 PM report to moderator
3417 Points

Many truely amazing accomplishments!!!!!

Posted by paul_hp_fan [OoM2] *ROAR* on December 23, 2009, 02:54 AM report to moderator
531 Points


Posted by stregs12 on December 24, 2009, 04:17 PM report to moderator
246 Points

I will miss this series.

Posted by Nagini's dinner on February 09, 2010, 03:42 PM report to moderator
7492 Points

It’s kinda sad that it’s all over now… D:

Posted by Owner of Next Gen Group (FilmGirl27) on June 15, 2010, 11:28 AM report to moderator
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